SEO Advanced Training - from €595 for only €495
In the advanced trainings you will learn more about the most important technical aspects of SEO. With the goal that you can independently optimize the website on a technical level.
This training package includes:
- A preliminary telephone introductory meeting to tailor the training to your needs
- A certificate of completion after the training
- A 30-minute consulting call after the training to answer any questions you may have
Training Content & Objectives
What is the training about?
During the training we dive into Google’s algorithm. How does Google crawl and index your website and how can you optimize it. During the training, we will perform a step-by-step SEO scan based on theory and practice in order to optimize your website for Google.
What will you be able to do after the training?
After the training you will understand how Google works and how to technically optimize a website. You will be able to perform an SEO analysis and solve the findings on your own website.
Who is the training suitable for?
The training is great for marketers who are curious about how Google works and would like to learn the steps on how to technically optimize a website. Do you already have this knowledge but are still looking for more information about SEO? Then our SEO custom training is a better fit for you.
Training Day Schedule
Arrival at training location in Leiden
The training will take place at our office in Leiden, there is free parking in our parking garage and it is only a 5 minute walk from Leiden Lammenschans station. Coffee and tea will be ready for you upon arrival, the only thing you need to bring is a functioning laptop with Screaming Frog installed and access to a Google Search Console account.
Part 1 – How the search engine works, SEO Technical elements
The first part of the training is about how the search engine works and we cover various technical elements. Where we alternate theory with small analysis assignments.
Lunch
We will provide lunch halfway through the training day. We’ll provide fresh drinks and the tastiest sandwiches in Leiden.
Part 2 – What does E-E-A-T mean, the analysis, start optimizing the website.
In the second part of the training, we cover content on what E-E-A-T is all about. Then we’ll move on to analyzing your Web site. Then we start with the most important thing: making a plan of action to optimize the website. With the goal that during the training we will have analyzed this in outline and the working document will be ready to work with.
Training Room
Our office has several training rooms. SEO advanced training will always take place in a small group of up to 6 participants. For customized training, we also have spaces available for up to 40 people. Prefer training on location? Of course, that’s also an option!
About the trainer
The SEO basic training is taught by Alexander van der Kooij. In his SEO career of more than 6.5 years, he has worked at several large online marketing agencies and helped more than 200 companies with SEO projects. He has experience in almost all industries and with both small and large scale websites. Nowadays he is the owner of PureDigital and still helps companies on a daily basis to maximize results from SEO.
Register for the SEO Advanced training - from €595 for only €495
The SEO advanced training falls from €595 for only €495 per person excl. BTW. Payment will be made afterwards via invoice. Sign up via the form and we’ll contact you to discuss the training!
Training Dates
July 31, 2025 – 9:00 a.m. – 3:00 p.m.
August 21, 2025 – 9:00 a.m. – 3:00 p.m.
Questions About Online Marketing Training?
Want to learn more about online marketing training? Request a training or contact us!